"I don't want to wear Patagonia all the time."
Emily Katz, in only her second season of designing, created a fashionable raincoat that was fabulous enough that top boutiques in the Northwest and Fred Segal in Los Angeles picked it up.
All production happens in Portland, Oregon, where she lives, so Emily draws on the Northwest aesthetic of comfort and play, a touch of natural sexiness, and her art background to develop pieces that become “must-haves”. Her collection includes modern classics like comfy cowl necks, wrap dresses with an edge, and capelets that keep you warm. Practically each piece is something you can slide into and look effortlessly fabulous.
Emily relies on materials such as soy jersey, hemp/recycled poly denim, poly microfiber and organic cotton fleece to create items that are kind to the earth and represent our ever-changing place in the environment. She strives for simplicity and elegance, but most of all, sustainability. Emily feels this is a growing niche for fashion, one that will be in more high demand as consumers become conscious of how their choices affect our world.
If I could bring back any fashion trend it would be 1920's glamour. Those women that were powerful and inspirational and still so composed.