.l.f. cosmetics has become increasingly more popular as they keep adding wonderful products at incredibly affordable prices that compare to more expensive products on the market. They have now created a creamy eyeshadow in a pot that many makeup enthusiasts love using either alone or as a base for a dramatic shadow look. The versatile creamy formula can also be smudged along the lash line to create a liner effect or over the entire lid for long-lasting eyeshadow. They are easily applied with either a finger or one of e.l.f.'s many eyeshadow brushes. If you have tried this product, let us know what you think.